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Request for some help for all beginners (on researching)

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28 July 2008
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A question that I'm sure all beginners have is about researching a company.
How much research do people actually put into a company before they buy a share?
Do people live and breath the industry, or does a couple of hours of researching on the net provide people with enough confidence to buy.

Would a kind soul here be able to provide an example of the process that they have gone through to buy a share. Obviously you don't have to name an exact example of something you did, but maybe an example like.

"Noticed on the news report a change in the xyz industry that could lead to a rise in prices for the sector.

Then second step would be to research the sector on commsec and have a look at what a company of X size would be worth, then trying to find an under valued one and then seeing if they have a bright future through research on its website and announcements.

Then if you feel like the company is worth it, purchase shares"

Now thats something that I would do (but I haven't brought any shares yet as I'm still learning), but I honestly don't know if thats an ok method or are there more things that should be done before a purchase?
 
How much research you do generally depends on the length of time you will hold those shares.

As short term trader, the amount of company research I undertake is next to zero.

Perhaps some longer term traders can give you an answer from their aspect.
 
Paul, there are probably as many different approaches as there are members of this forum.

Have a read of the following which is a post made some years ago by Bunyip on this forum amongst a discussion on the comparative usefulness of fundamental and technical analysis.

 
Long (years) and short term (hrs./day/days.)
The only thing I know about most of my holdings are their/its code.
The only reason I'll be trading them/it is they will have satisfied an entry criteria.
The only reason I'll sell them/it is they will have been stopped out or satisfied an exit criteria.
Takes around 10 mins a day.
 
The only thing I know about most of my holdings are their/its code.

I'm in the same boat, and I imagine some people would find this hard to believe. Often I don't even know the names of the companies i hold. But that doesn't mean that time hasn't been spent researching.. It's just that the time is in the form of writing and testing the code that creates the buy and sell signals, which might be 100's of hours.
 

Yes that's right.

All we need to know is that "IT" is in demand (long) or out of favour (short---for me index futures) according to the criteria in our trading method/system.
We know that if we follow the signals of our method that we will gain an expectancy similar to that we produced from our data set---provided the market doest trade outside of the parameters of the data set we used for testing.

Simple really.
 
So just from following the trends, how much do people actually make from the market, say the market is growing at 5%, trading in this manner, would you expect 8% growth PA? or would good be considered double the market at 10% growth?
Just wondering what too good to be true is and what is actually obtainable over the standard market growth.
 

Consistently (Year in year out) anything over 25% P/A is excellent.
At times multiple 100%s of capital allocated to a trade can be achieved.
Clever pyramiding and compounding of profit can add considerably to the raw return figures.
At the other end----many blow up their account in under a year.
 
So wouldn't this mean there are experts out their running funds that can return this type of profit to its customers?
 
Trading Billion Dollar accounts is vastly different to trading small fry like you and I.
Liquidity for 1
Ability to move markets with trades 2
Some have achieved these results and more but consistency is the key here.
 
So wouldn't this mean there are experts out their running funds that can return this type of profit to its customers?
I doubt it. There's a couple who claim like 20% or something, up until the GFC. Some have computer generated systems that get switched off during recessions/bear markets. The managed investments you and I can get into average around the industry long term return. The S&P ASX100 has returned 8% over 10 years, which is 'a' benchmark. I read a while ago that 11% was the XAO average return and anything beating that was good. Lonsec have returned 14.7% over the same period with their Model Portfolio, which is a decent effort through the GFC. Tech/a has returned above % gains and some full time traders like Trembling Hand seemed to be able double money in a day...
 
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