The number one social media platform in the world for parents - experiencing viral and organic growth via word of mouth. The market cap is tiny, and the unique data they have access to is very, very lucrative for advertisers. The Top 20 own 75% of the stock. 3.1 million members in over 200 countries, and once a customer signs up, the brand loyalty is very high. Turning operating cash flow positive during calendar 2019.