Are there any businesses where you use their products or services regularly in your daily life that you have later found out are listed on the ASX?
Has this convinced you to buy shares in them?
Eg. The 2 pizza shops closest to my house are Crust and Pizza Capers, both are owned by Retail Food Group (RFG).
The pet shop where I buy cat food and cat litter crystals for my cat is called Pet Barn, which is owned by Greencross Vets (GXL).
Every 6 months or so my wife would go handbag shopping and the best quality and looking ones she liked, without paying the premiums for Louis Vitton or Prada, were usually at Oroton - owned by Oroton Group (ORL).
In my SMSF I currently hold RFG as a long-term hold, GXL is currently held but maybe sold depending on a few variables, and ORL was held in the past but sold last year.
Any others that people can share?
Apart from the obvious household name large cap stocks.