by, 26th-September-2007 at 09:51 AM (4634 Views)
I just posted some infor in the worst droungt ever thread and it got me thinking about one of my pet hates, compulsary voting.
As far as im aware (and i havnt done much research), Austrlaia is one of the few Western countries to still maintain compulsory voting in elections.
This is done in order to ensure that either Liberal or Labour stay in power, and that no minority ever has a chance.
Anyone that does a simple quantitative marketing course will know that bigger brands have more people that purchase more often than smaller brands, and therefore more awareness. Apply this directly accross to governments, and Liberal and Labour are the 2 biggest 'brands'.
this means that for the vast majority of people who have no interest in voting/politics, Liberal and Labour are the only two partys/brands they have ever heard of, and therefore they will vote for one of them. Ensuring that a minority cannot win as they do not have enough salience (awareness).
If compulsory voting were stopped, then i think that only those interested would vote, and that smaller parties would obtain a lot more seats. It may take some time for the generational shift away from the 2 big brands but i think it would happen.
However, if you didnt vote, you shouldnt be entitled to whinge about the current party (too much). Personally i dont vote as i am against compulsory voting (my little stand against the world lol) and am happy under either government as there is only 2 possible results as far as im concerned and they both have very similar policies in a lot of areas.
We are still lucky to live in Aus, but there are many things which need improving.
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